Aadesh Kumar Chaudhary, Ashok Kumar Pokhriyal, Swati Gairola and Priya Saini
In the modern world, the hotel industry in India has grown the most. The broad availability of internet apps has significantly altered the hospitality and tourism industries. Being polite is an act or behavior related to the interaction between a guest and a host in the hospitality industry. The hospitality and tourism industries are closely related. Hospitality is the behavior of receiving, hosting or having fun with the guest. Technology is advancing rapidly, and people are becoming more net-savvy. The hospitality industry has been primarily affected by this development in technology. Bookings are being made more accessible by online tools that allow customers to book their stay and efficiently plan their travel; hence, saving time and energy Customers are becoming more comfortable with online booking sites. Therefore, measuring the awareness level of online hotel booking apps was necessary. This study aimed to examine the preference for online hotel booking. The descriptive research was based on primary data; a modified questionnaire was used to measure customer awareness regarding online hotel booking apps. The Data were collected from 300 respondents convenience sampling method was used, between 18 to 40 years. The result of the study showed that male customers are more aware than female customers who use apps more than two times a year.
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